STARHOTELS aprirà 150 nuovi appartamenti a Firenze con Hines e Blue Noble.

Hines and Blue Noble, leading investment managers in the international real estate sector and investors in the Future Living fund, managed by Savills Investment Management SGR SpA, confirm the finalization of the management agreement with Starhotels for the operation of part of the asset located on Corso Italia, in the heart of Florence.

management of three of the seven buildings that once housed the historic spaces of the Teatro del Maggio Fiorentino. The project will give rise to Il Teatro Luxury Apartments – Starhotels Collezione, a new high-end rental residential offering composed of more than 150 apartments of various types and sizes, primarily intended for clients seeking exclusive housing solutions for short- and medium-term stays and for experiencing an authentic Florentine lifestyle.

The redevelopment project of the former Teatro Comunale aims not only to enhance the property, a symbolic place in the city’s cultural history, but also to revitalize the entire surrounding urban area. The plan includes the creation of a new public square intended to become a new landmark for residents and visitors.

The spaces, scheduled for completion in 2024, are designed to improve the livability of the neighborhood also for residents, including more than 170 reserved parking spaces, concierge services, a terrace with solarium, a gym and wellness center, areas dedicated to children, co-working spaces, and dining areas open to the community.

The agreement with Starhotels is part of a broader design vision, strongly rooted in the Italian context. Hines, acting as development advisor, supported the selection phases of materials, construction companies, and the architects involved, with particular attention to Italian identity as a distinctive value of quality and design character. In line with the shared principles of Hines and Starhotels, the intervention will be carried out according to the highest international standards of environmental sustainability and energy efficiency, with the goal of achieving LEED Gold certification.

Thanks to the collaboration between the expertise and know-how of the companies involved, the Corso Italia property thus begins a new path of revitalization, in full respect of the existing cultural heritage and with a forward-looking vision, offering an innovative residential product that supports the urban development of the city of Florence.

Mario Abbadessa, Senior Managing Director & Country Head of Hines Italy, highlighted the strategic importance of the intervention, emphasizing how the project represents an opportunity to provide the city with a new high-quality rental residential offering, capable of enhancing the historical memory of the site and contributing to the creation of urban value.

Paul Forshaw, Founding Partner and CEO of Blue Noble, expressed satisfaction with Starhotels’ entry into the project, recognizing the Italian brand as a partner capable of interpreting and enhancing Florentine culture also through the management of the new residential solutions.

Elisabetta Fabri, President and CEO of Starhotels, finally highlighted how the collaboration with Hines and Blue Noble represents an important opportunity to contribute to the redevelopment of a symbolic place for Florence, while strengthening the group’s presence in the high-end residential segment and expanding the offering dedicated to contemporary business and leisure travelers, in continuity with the hospitality experience already established in the city.

Credits: Vittorio Grassi Architects